At the very least, don’t hire someone who will make the code base worse
Putting the tea into team: Pair Programming interviews/auditions
Floehopper
thoughts on the bergy bits of life
Deep Economy: Economics as If the World Mattered
Started reading Deep Economy: Economics as If the World Mattered by Bill McKibben.
The Black Swan: The Impact of the Highly Improbable
Finished The Black Swan: The Impact of the Highly Improbable by Nassim Nicholas Taleb.
Simplicity is Complicated
Complexity is like an air pocket trapped under a layer of airtight plastic. If you push it down it just pops up somewhere else. Most of our attempts to “simplify” software really amount to pushing…
Testable Java by Michael Feathers
Never hide a Test-Unfriendly Feature within a Test-Unfriendly Construct.
Unlike open source projects, customers needs/desires aren’t publicly visible on a website. I’m relatively new at building relationships with clients a level above the code. It helps that I’m outgoing, but I do forget to do some of the business-building activities that pure business-focused leader would do. Instead I still get lost in code for days or weeks at a time. Since all the mocranites are open source, hacking junkies like me that means that we all suffer from the incurable disease of “this can be fixed with code”. I think, tragically, some things can’t be fixed with code.
Rails Underground: A Chat with Dr Nic
The real tragedy with this story is that this competitor is not all that bright. They don’t know that they can’t really afford to pay that much for a click and make profits (they’re not thinking about profits — they just raised a bunch of money). Your problem is not that they’re super-smart, it’s that they’re super-ignorant. And that’s the thing with PPC. *You’re basically at the mercy of the stupidest market entrant*.
Startups: How To Build A Barrier To Entry With Inbound Marketing
Your strategy shouldn’t be “go raise a bunch of money, then use that money to go buy your way to some customers. Then, make it up in volume.” Though that can certainly work, that’s not a defensible barrier to entry. Just about anyone can spend money (some smarter than others). You need to *focus on creativity, not cash*.
Startups: How To Build A Barrier To Entry With Inbound Marketing
One of the main fears, expressed repeatedly during the evening, was the sheer cost of a libel case. Although the damages at stake might be just £10,000, going to trial can mean risking more than £1m. This means that a blogger has to ask whether he or she can afford the possibility of bankruptcy. Even if a blogger is 90% confident of victory, there is still a 10% chance of failure, which is why bloggers often back down, withdraw and apologise for material they believe is true, fair and important to the public.
England’s libel laws don’t just gag me, they blindfold you | Simon Singh - Times Online