The sad thing is, marketing people think about your Inbox like it’s a TV. They desperately want to send you their HTML marketing material so you are forced to view it. They believe that the fraction of a second you spend viewing their 1990’s styled HTML marketing will convert you to a paying customer. Successful companies know this isn’t a long-term way to develop a customer base, but other companies need help figuring this out.
My Inbox Is Not A TV